Search Engine Marketing Home / PutYourNameAtTheTop's Search Engine Marketing Services
Search Engine Optimization Procedure:
The Integral Factor to an Effective SEM Strategy
Search engine optimization (SEO), is a sophisticated procedure that involves analyzing your site's
source code, architecture and copy and creating improvements so that the website is returned more favorably in the search results
of robot-based search engines (like Google, Yahoo, and MSN).
PutYourNameAtTheTop continually assesses and updates our search engine optimization procedures to keep pace with the dynamic search algorithms implemented
by the major search entities that account for 97%+ of all searches on the World Wide Web, and to keep up with any modifications made to your site
as fresh pages are added or updated.
To give power to your search engine optimization strategy, PutYourNameAtTheTop isolates the key variables that influence the algorithms of the major search engines and their ranking systems, and most significantly,
determine how pages attain high rankings. Associate search specialists then make
information-driven recommendations for enhancements to your website. Following the recommendations, we collect more data for analysis to
determine any changes in search engine algorithms. In view of the data, our ongoing recommendations are modified accordingly.
PutYourNameAtTheTop's Search Engine Optimization Services Include:
Keyword Research — Uncover which keywords and phrases will bring the most qualified traffic to your website.
Directory Submissions — Submit key sections of your website to appear within the four major online directories.
Search Engine Submissions — Submit the pages of your site so that they are included in the indexes of the major search engines and returned prominently when customers and qualified prospects query keywords that relate to your website's offering.
Link Popularity Enhancement — Increase and improve the quantity and quality of external websites that link
to pages on your site in order to enhance your site's visibility within search engines.
Website Content Enhancement — Develop and enhance your website's content and navigational structure to make
your site more appealing to search engines.
Website Conversion Audit — Uncover the obstacles that your
website poses to visitors that try to perform a “conversion action” (buy, register, download, request more information, etc.). Learn how to build momentum toward conversion.
Website Competitive Intelligence — Discover what your competitors are doing and how to position
yourself against them.
Website Obstruction Audit — Discover the obstacles that your site presents to visitors that try to do a conversion act (purchase, register, inquire, etc.). Find out how to build momentum toward conversion.
Site Competition Intelligence — Uncover what your competitors are doing and determine how to position
your site against them.
PutYourNameAtTheTop provides a full array of Search Engine Optimization Services, and once we attain an understanding of your operations,
your resources and your web marketing objectives, we advise the best combination of these services to attain maximum ROI from your site.
Other PutYourNameAtTheTop services:
We also provide the following services for search engine optimization:
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